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Kashi ghat at dawn — sacred silhouette

About RASVRA

From Faith. With Purity.

Utpatti: The Origin

When Faith Called, We Answered

There are moments in life when observation transforms into purpose. When witnessing becomes calling. When the heart refuses to remain silent.

RASVRA was born in the sacred lanes of Kashi, where devotion flows like the Ganges and prayers echo through centuries-old temples. It emerged not from a business plan, but from a question that refused to fade: Why must faith and purity remain separated? Why should devotees receive offerings made without reverence? Why should those who seek Mahadev's blessings settle for products crafted without conscience?

And deeper still: Why should those sitting at temple steps, hands outstretched, remain invisible when their hands could create sacred offerings with dignity?

Founded by Satyam Tiwari and Swapnil Sharma, two young innovators from Varanasi, RASVRA stands at the intersection of ancient tradition and conscious evolution. Their vision was simple yet revolutionary: to bring authentic temple blessings to devotees worldwide in a form that honors both the receiver and the maker. To create prasadam that carries not just taste, but testimony. Not just ingredients, but intention.

This is prasadam reimagined: not as a commodity, but as a bridge between faith and action, between devotion and dharma.

Because when people cannot travel to Kashi, Kashi should travel to them. And when it does, it should arrive with purity intact, blessings genuine, and impact undeniable.

Sankalp: Our Dharma

The Sacred Vow We Keep

At RASVRA, we are bound by a sankalp, a sacred commitment that guides every decision, every recipe, every partnership.

We exist to:

  • Preserve the sanctity of temple traditions with uncompromising authenticity, ensuring that every offering carries the spiritual resonance of centuries-old rituals performed with devotion and precision.
  • Empower marginalized communities through dignified work, transforming lives not through charity but through the restoration of purpose, skill, and self-respect.
  • Create cruelty-free, vegan, satvik offerings that honor all life, from the cow revered as mother to the creatures held sacred in our scriptures, because ahimsa is not optional in dharma; it is fundamental.
  • Build a brand rooted in karuna (compassion), shuddhata (purity), and seva (service), where every purchase becomes an act of devotion, every product a prayer, and every transaction a step toward collective upliftment.
  • Bring meaning, not just products, into people's lives, because true prasadam is never merely food. It is blessing, story, ritual, memory, and love contained in form.

This is not business. This is dharma in action.

Kashi: The Sacred Context

Why Every Blessing Must Begin Here

Kashi is not a city. Kashi is a state of being.

Known as Avimukta Kshetra, the place never abandoned by Shiva, Kashi holds within its ancient stones an unbroken lineage of devotion spanning millennia. Here, the Ganges flows not just as water but as purification itself. Here, bells ring not to mark time but to dissolve it. Here, prasadam is not distributed casually but offered with the weight of tradition carried by generations of priests who have kept these rituals alive through centuries.

When prasadam is prepared in Kashi, blessed within the sanctum of Kashi Vishwanath, and sanctified through rituals older than the city itself, it carries a resonance that cannot be replicated elsewhere. It carries the energy of a place where the mundane and the divine are not separate but eternally intertwined.

Every RASVRA offering begins here. At the feet of Mahadev. In the heart of devotion.

Your prasadam is first sanctified within the temple walls, blessed in your name by priests who understand that they are not simply performing a ritual, they are transmitting grace. Then it is crafted following satvik principles, using ingredients chosen with the same care one would use when preparing an offering for the divine.

Because what reaches your home should feel as sacred as what you would receive if you stood in that temple yourself, palms folded, heart open, seeking His blessings.

Kashi is where faith becomes tangible. RASVRA is how it reaches you.

Chatvar Stambh: Our Four Sacred Pillars

The Foundation Upon Which We Stand

Every RASVRA blessing rests upon four unshakable pillars, each one essential, each one sacred, each one a commitment we will never compromise.

1. Spiritual Authenticity: Rooted in Temple Tradition

Our offerings do not mimic temple prasadam. They are temple prasadam. Sanctified within Kashi Vishwanath by priests who carry the knowledge of centuries, crafted using ingredients that have always been offered to Mahadev, and prepared with the same reverence one brings to ritual worship. Every ingredient tells a story of devotion passed down through millennia: tulsi for purification, bel for cooling grace, coconut for consciousness, jaggery for sweetness without harm.

2. Social Impact: Uplifting Artisans Through Beggars' Corporation

In partnership with Beggars' Corporation, a transformative initiative that rehabilitates trained ex-beggars into skilled artisans, we create not just products but pathways. Every prasadam box is assembled by hands that once begged at temple steps and now craft sacred offerings with skill, dignity, and pride. This is seva in its truest form: not charity, but restoration. Not pity, but empowerment.

3. Environmental Compassion: Vegan, Cruelty-Free, Minimal-Impact

We said no to exploitation. We said no to harm. Because devotion that honors Mahadev must honor all His creation: the snake at His neck, the cow we call mother, the creatures held sacred in every temple. Our offerings are 100% vegan, cruelty-free, and crafted with minimal environmental impact. Because ahimsa is not negotiable. Dharma demands it. Conscience requires it.

4. Holistic Wellness: Satvik, Clean, Nourishing Ingredients

Why should prasadam be unhealthy? Why should devotion come with guilt? Our blessings are made for wellness, not just taste. No refined sugar, only organic jaggery rich in iron. No palm oil, only pure, cold-pressed alternatives. No artificial ingredients, nothing synthetic, nothing fake. Just satvik ingredients rooted in 5,000 years of Ayurvedic wisdom. Because your body is Mahadev's temple, and it deserves offerings as pure as what we place before Him.

Seva: Our Social Partnership

Impact With Dignity

There is a difference between charity and seva.

Charity maintains distance. Seva closes it.

Charity pities. Seva honors.

Charity gives once. Seva transforms permanently.

In partnership with Beggars' Corporation, RASVRA has created a model where trained individuals who once begged at temple steps now craft sacred offerings with skill, purpose, and dignity. These are not employees given "jobs out of kindness." These are artisans given the tools to reclaim their place in society, to work with pride, earn with respect, and contribute with meaning.

When you purchase from RASVRA, you create:

  • Stable employment with fair wages for artisans rebuilding their lives
  • Dignity restored to those society ignored and marginalized
  • Vocational training and education opportunities for families
  • A model of real seva: not charity, but empowerment through honorable work

Each artisan understands that what they craft is not a product but a blessing. They prepare each offering with the same devotion they once received at temple steps. Because they know, deeply, personally, what it means to receive prasadam when you need it most.

This is the transformation RASVRA enables. Not through handouts, but through hands at work. Not through pity, but through partnership.

Your purchase creates punya (merit) for you. It creates possibility for them.

This is compassion you can taste. Impact you can measure. Dharma you can practice with every offering you receive.

Shuddhata: Our Craft & Purity Standards

How We Honor Tradition and Trust

Purity is not an accident. It is a discipline.

At RASVRA, every offering passes through layers of care, testing, and intention before it reaches your home.

Our non-negotiable standards:

  • 100% Vegan, Cruelty-Free, Satvik Preparation: No animal products. No exploitation. Only plant-based ingredients chosen for their spiritual resonance and nutritional integrity.
  • No Artificial Flavor, No Refined Sugar, No Palm Oil: We refuse shortcuts. We refuse compromise. Only organic jaggery, pure oils, and natural ingredients that honor both body and planet.
  • Clean, Minimal, Temple-Respected Ingredients: Every component is chosen as if being offered to Mahadev Himself, because it is. First in the temple, then in your home.
  • Hygiene, Lab Verification, and Traditional Methods: Our prasadam is prepared in hygienic facilities, verified through lab testing, and follows traditional recipes refined over centuries. FSSAI certified. Quality assured. Devotion guaranteed.
  • Assembled With Ritual Purity and Spiritual Intention: Each box is assembled by artisans who understand they are not packing a product but preparing a blessing. Every step is performed with the reverence of ritual.

We do not ask you to trust blindly. We earn your trust through transparency, testing, and tradition.

Prerna: The Founders' Journey

Two Souls. One Sankalp.

Satyam, Co-founder — Rasvra

Satyam Tiwari

Founder & CEO

Born and raised in Varanasi, Satyam is an undergraduate biotechnology student, aspiring innovator, and entrepreneur with a heart rooted in Kashi's sacred soil. With prior experience as a freelance marketer, web developer, social media manager, content writer, and graphic designer, Satyam possesses a rare gift: the ability to transform ideas into lived realities.

But RASVRA was born not from his skills, but from his discomfort.

For hours, Satyam would sit in the temples of Kashi, observing. Watching devotees receive prasadam prepared without care. Watching underprivileged individuals sitting at temple steps, invisible to the crowds, unreached by opportunity. The question haunted him: How can I do something that actually works for them in the long run?

One side held people failed by society. The other side held devotees unknowingly receiving impure offerings made without integrity. Satyam refused to accept either.

It was then he met Mr. Chandra Mishra, the visionary founder of Beggars' Corporation, a man already transforming lives through dignified rehabilitation. Under his guidance, Satyam's vision crystallized: What if prasadam could be both pure and purposeful? What if faith could fuel social change?

From that realization, RASVRA began to take shape. Satyam leads with research, strategy, and relentless execution, turning sacred intention into operational reality.

Connect with Satyam on LinkedIn
Swapnil, Co-founder — Rasvra

Swapnil Sharma

Co-Founder & COO

Swapnil Sharma is the strategic mind that ensures RASVRA doesn't just exist, it thrives. An undergraduate biotechnology student alongside Satyam, Swapnil brings expertise in research analysis, consumer behavior, and operational execution. His experience in market research and practical operations provides the grounding that transforms vision into sustainable impact.

Where Satyam dreams, Swapnil builds. Where inspiration flows, Swapnil structures. His strengths lie in branding, market analysis, and leading teams toward clear, achievable goals. He ensures that RASVRA's mission does not remain ideal but becomes scalable, sustainable, and impactful.

Together, Satyam and Swapnil embody a complementary force: one shapes the vision, the other ensures it endures. One leads with passion, the other with precision. One brings creative fire, the other brings strategic clarity.

Their shared belief? "True devotion is not in what we receive, but in what we enable for others. A blessing shared becomes a blessing multiplied."

Connect with Swapnil on LinkedIn

Drishti: Our Vision

The Future We Are Building

RASVRA is not a moment. It is a movement.

We envision a future where:

  • Indian sacred foods are revived for the modern world, where tradition and innovation walk hand in hand, where prasadam is not outdated but elevated, where ancient wisdom meets contemporary conscience.
  • RASVRA becomes the most trusted spiritual FMCG brand from India, a name synonymous with purity, authenticity, and impact. A brand that represents not just products, but principles.
  • Devotion, compassion, and purity define what we consume, where purchasing decisions become spiritual practices, where every bite carries meaning, where commerce and conscience are inseparable.
  • Kashi's blessings become accessible with dignity and transparency, no longer confined to pilgrimage, no longer compromised by impurity, but delivered with authenticity, care, and respect to every home, every heart, every devotee.

We are building a future where faith is never exploited. Where tradition is never diluted. Where marginalized communities are never invisible.

This is the RASVRA we are creating, one offering, one artisan, one devotee at a time.

Aashirvad: Closing Blessing

The journey of RASVRA is not ours alone. It belongs to every devotee who chooses purity over convenience. To every artisan whose hands craft these blessings with pride. To every soul who believes that faith and compassion can walk together.

When you receive a RASVRA offering, you are not just receiving prasadam. You are participating in a sacred cycle: devotion given, dignity restored, dharma fulfilled.

You are bringing Kashi into your home, not as memory, but as presence.

You are enabling someone's transformation, not through pity, but through partnership.

You are choosing to honor all life, not as ideology, but as practice.

May every offering carry the fragrance of Kashi, the purity of satvik tradition, and the compassion of seva.

May your faith be met with authenticity. May your devotion create impact. May your blessings multiply.

Har Har Mahadev.

RASVRA: Where devotion becomes action. Where blessings become change. Where Kashi comes home.

Decorative mandala pattern